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NOVUS Glass: 41 qualified leads per month per location

NOVUS Glass required a partner to overcome limited growth due to ineffective lead generation, low franchise adoption of marketing efforts, and a need for stronger online visibility.

41
Boosted bookingsEulerity successfully generated an impressive average of 41 qualified leads per month per location via form submissions and phone calls.
77%
Increased trafficEulerity’s ad campaigns have proven exceptionally effective, accounting for 77% of all new website users.
3x
Increased ROIFranchisees are seeing a significant return on investment driven by Eulerity, with a successful increased 3x ROI from campaigns.

Overview

The story in 30 seconds

The challenge

NOVUS Glass came to us facing several key challenges that were limiting their growth.

The solution

Partnering with Eulerity has provided NOVUS Glass franchisees with a powerful, comprehensive marketing solution.

The result

Eulerity successfully generated an impressive average of 41 qualified leads per month per location via form submissions and phone calls.

The full story

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About the client

NOVUS Glass is a global company specializing in automotive glass repair and replacement, known for its patented windshield repair technology. Services include repairing chips and cracks, replacing entire windshields, recalibrating Advanced Driver Assistance Systems, and more.

The challenge

NOVUS Glass came to us facing several key challenges that were limiting their growth. They were struggling with effective lead generation, finding that the volume of leads didn’t justify the amount they were spending. In addition, there was low adoption of their marketing efforts across franchise locations, and the owners were looking for stronger online visibility to better compete in a crowded market. They needed a strategic partner who could deliver measurable results and streamline their marketing approach.

The solution

Partnering with Eulerity has provided NOVUS Glass franchisees with a powerful, comprehensive marketing solution. Eulerity’s paid advertising strategies amplify national initiatives by significantly increasing local visibility and brand recognition. Eulerity’s hands-on approach, with a top of class AI automation platform and award-winning Customer Success team, has successfully elevated the brand’s marketing efforts and improved business performance. This powerful collaboration has driven tangible results:

All results

  • Cost-effective marketing$16.22The platform proved highly cost-effective, with an average monthly spend of under $700, which led to an average cost-per-lead of approximately only $16.22.
  • Increased traffic18%This represents an 18% increase year over year, demonstrating consistent growth and impressive reach.

In their words

“Working with Eulerity has been truly transformative for our marketing operations.”
Cameron Mitchell, Director of Marketing & Communications
Read the full quote

Working with Eulerity has been truly transformative for our marketing operations. As a marketing partner, they have significantly driven localized performance and growth across our network. Eulerity allows us to maintain strong, consistent corporate brand guidelines while simultaneously giving our local franchisees the flexibility and tools to access essential customization for their campaigns. This balance is something our owners deeply appreciate and rely on for local impact. Furthermore, having all our digital and traditional marketing resources, execution tools, and performance data centralized in one single place simplifies operations immensely. Our franchisees can spend less time managing complex systems and more time focusing on serving our customers. Eulerity is an invaluable strategic partner in our continued success.